Concept — designed by Hichem Soumati for a fictional business.Concept — fictional business.

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Founder coaching · Austin, TX

Stop guessing. Start scaling.

I help early-stage founders build predictable revenue systems and hit their first $500K — one coach, real frameworks, and the accountability to actually run them.

ICF Certified Coach (PCC)Ex-VP Sales · scaled $2M → $18M ARR
Marcus Chen, founder coach — Austin, TX

As featured in

Measured outcomes

Proof, not promises.

Six years coaching full-time, built on eight years of actually carrying the quota.

200+
Founders coached
$47M
Client revenue, combined
6 yrs
Coaching full-time

The real problem

You've built something people want. But growth feels random.

If any of these sound familiar, you don't have a product problem. You have a systems problem — and that's fixable.

✓

Revenue swings wildly month to month, and you can't confidently predict next quarter.

✓

There's no real sales process — deals close when you get lucky, not when you follow a plan.

✓

You're still wearing every hat, and the business stalls the moment you step away.

✓

You know you need to hire, but you're afraid one wrong hire burns the cash you have.

What I do

Three levers that move the needle

Most founders don't need more ideas. They need a system, a plan, and someone to keep them honest. That's the whole job.

Revenue Strategy

Build a repeatable sales engine that doesn't depend on you. We map your funnel, fix the leaks, and turn 'lucky months' into a system you can predict and repeat.

Founder Coaching

Weekly 1:1 sessions to keep you focused on what moves the needle. Accountability, clear priorities, and a sounding board who has actually sat in your seat.

Team Building

Hire your first three key people without burning cash. We define the roles, write the scorecards, and sequence the hires so each one pays for the next.

5×Sarah's MRR, in six months

The difference

You don't have a product problem. You have a systems problem.

Sarah · $8K → $42K MRRDevon · $30K → $71K / moPriya · +60% revenue, −15 hrs/wkSales cycle · 71 → 34 daysClose rate · 9% → 24%Repeat purchase · 18% → 41%Sarah · $8K → $42K MRRDevon · $30K → $71K / moPriya · +60% revenue, −15 hrs/wkSales cycle · 71 → 34 daysClose rate · 9% → 24%Repeat purchase · 18% → 41%

What founders say

I'd read every growth book and still felt like I was guessing. Marcus cut through it in one call — he found the two bottlenecks killing my revenue and gave me a 90-day plan I could actually run. Six months later we'd quintupled MRR. He's the first advisor who felt like a partner, not a guru.
Sarah LinFounder & CEO, Tidemark (B2B SaaS)
What I needed wasn't more tactics — it was someone to keep me focused on what actually moved the needle. Marcus did that every single week. He's blunt, he's always prepared, and he genuinely cares whether you win. My only regret is not hiring him a year earlier.
Devon ReyesFounder, Wildroot Skincare (DTC)

Ready to build real momentum?

Book a free 30-minute call. We'll find your biggest bottleneck and the fastest way to fix it — no pitch, no pressure.